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Mixed Messages: Portrayals of Women in Media

V9427

What Shall We Do?

Briefly reviews the portrayal of women and violence across the various forms of media seen in previous episodes. It examines a range of actions media consumers can take to influence the portrayal of women in the media.

V9426

A Taste for Violence

Looks at the portrayal of women and violence in programming aimed at youth. In this episode, discussion focuses on peer pressure and cross-media marketing techniques and what can be done to protect children. It also deals with the normalization of sexually violent or pornographic imagery that now...

V9425

Media and Reality

Looks at the portrayal of women in informational, entertainment and dramatic programming. It reviews issues of gender stereotyping, humour, gender equity and the commercial exploitation of stories of women as victims.

V9423

The Introductions

Introduces viewers to the portrayal of women in the media. It helps viewers identify and focus on media images and begin to name violent imagery. It sets contemporary media imagery in the context of a lengthy history of images of women. It discusses the links between the portrayal of women in the...

V9424

Advertising

Examines images of women in advertising. It shows the viewer the "world of creative choices behind the image." Viewers begin to interpret the implicit and explicit messages about women in advertising images by analyzing particular techniques which are used to make the image.

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